April 30, 2025

What They Don’t Tell You About Running a Business

I was driving home the other night, around 8:30 PM. It was already dark with very few cars on the road. I passed a buddy’s shop and saw his truck backed up to the bay door. The lights inside were on. He was still working.

I couldn’t tell exactly what he was doing, maybe wrapping up a long day, maybe loading up for tomorrow. But either way, it was clear; the day wasn’t over for him. And in that moment, it hit me hard.

I used to be that guy.

I used to wear it like a badge of honor, working late, grinding harder than the next guy, outworking the competition. Long days, longer nights. Skip dinner, answer emails on the couch, and then pass out just to do it all over again. It felt like progress. It felt like what I had to do to “make it.”

But at some point, I started asking myself, “What exactly am I making?”

Because here’s what they don’t tell you when you start a business. Success isn’t just about revenue, or trucks on the road, or how many projects you’ve got on the board. It’s about building a life that actually works for you. And sometimes, in the pursuit of “making it,” we lose sight of why we started this in the first place.

That drive past my buddy’s shop reminded me that I don’t live like that anymore, and how grateful I am for that. I’m home for dinner. I can make it to my kid’s game. I get enough sleep. I’m still hustling, still building, but I’m doing it on my terms now. And that didn’t happen by accident. It happened because I started making different decisions.

When you’re in the thick of it, wearing the toolbelt, managing subs, handling change orders, running materials, fielding client calls, it’s hard to zoom out. The work becomes your life, and when the business is just you, it feels like every ball is in the air and none can be dropped.

But here’s what I’ve learned the hard way, and what I wish I had known a lot earlier:

Profit is more important than revenue. It’s easy to get caught up in the top line. That job you landed for $250K might look great on paper, but if you’re walking away with barely enough to cover the bills and support your lifestyle, it’s not success. It’s stress in disguise.

Every job should serve your bottom line and your long-term goals. If you’re not pricing for profit, you’re just buying yourself a job. Worse, you’re buying one you can’t quit.

Systems give you freedom. I didn’t always believe this. I thought systems were for “big” companies with office staff and SOP manuals. But now I realize that systems are for anyone who wants to stop living in a reactive mode.

Preconstruction changed everything for me. Clear scopes, selections up front, timelines, budgets, expectations, all ironed out before we break ground. The result? Less chaos. Better margins. More time. I’m not chasing fires anymore. I’m managing a plan.

You don’t have to do it all. This one took me way too long to accept. I thought that because I could do it all, that I should; but every hour I spent bookkeeping, sourcing fixtures, or chasing down receipts was an hour I wasn’t spending where I was most valuable.

Start small. Outsource your bookkeeping. Hire a part-time PM. Get a VA for email or marketing. Free up your time so that you can lead, sell, and build the future, not just the next job.

Saying “no” is a skill. The wrong job will wreck your schedule, your margin, and your mental health. The wrong client will make you doubt your worth and diminish your confidence. Learning to say no to bad fits, low-margin work, or toxic clients is one of the most profitable things you can do.

Every “no” makes space for the right “yes.”

Your time matters. A lot. Most of us didn’t start a business just to work ourselves into the ground. We started because we believed there was a better way. But if you’re working 12–14 hours a day, every day, missing your life while trying to build it, then what exactly are you building?

Time is the only thing we don’t get back. You deserve to be there for the people you love. You deserve to rest. You deserve to enjoy the fruits of your labor, not just keep planting seeds while someone else watches them grow.

The bottom line is that owning a business doesn’t have to mean being owned by it. This isn’t about bragging or pretending I’ve got it all figured out. I’ve made every mistake in the book. I’ve overbooked, undercharged, over-promised, under-delivered, worked weekends, skipped meals, lost sleep, wound up in the hospital, and thought that was just part of the deal.

But it’s not. Not anymore.

The difference now is I’m intentional. About the jobs I take. The clients I serve. The way I price, plan, and execute. The boundaries I set.

And the result? I’m still building great work, but I’m also building a great life.

If you’re in that season right now, late nights, early mornings, constant pressure, I see you and I feel you. I respect the hustle. But I also want you to know, it doesn’t have to be forever. There is a better way. And it’s not about doing less, it’s about doing the right things, at the right time, in the right way.

The version of me loading the truck at 8:30 at night isn’t far gone. He’s still there sometimes. But these days, he’s the exception, not the rule. And every dinner at home, every bedtime, every weekend spent not catching up on paperwork, those moments are proof that change is possible.

It just takes a decision.